![]() We welcome your feedback... mary@mvpvisuals.com |
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2007 New Year's Resolution... |
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Big
companies have big marketing budgets and therefore get a bigger piece of
the pie. The internet is said to level the playing field for small to mid
size b2b business to compete more effectively. Websites, emails, online
press releases, blogs all are low cost and available to all companies, the
problem is that smaller b2b businesses are not gaining the advantage they
should. It is not because online marketing is expensive but because they
don't have the time or personnel to learn how to benefit effectively from
this critical form of communication, so they miss out on the business! Don't let your company get squeezed out of marketshare. Let 2007 be the year you get a bigger piece of the pie. Here are a few tips to help get you started... |
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Update
your website! Your website is out there knocking on doors and delivering
your company and product information 24 hours a day. Make sure you have
a professional design and your content is current with lots of great
photos. Be sure to take off any outdated content (at minimum take off
that 2002 copyright) To keep your site current, get a site that you
can update yourself. ThomasNet.com
builds sites for B2B companies that have a back end tool so you can
update your own site at a moments notice. |
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Ask How are we doing? The best marketing information you can gather is the feedback directly from your current customers and even past customers. Send an email or make a call.. Wed like to take just a moment to get your feedback so we can serve you better. Find out what trade shows they attend and what online sources they use to search for suppliers. Ask the question, "What frustrates you most about finding a new supplier?" then be their solution! |
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Get an iPod!
With long hours and travel demands, it is tough finding the time to
keep abreast about new technology and marketing techniques. An iPod
can help make 2007 the year you get caught up. The amount of information
available for your iPod now is amazing. We hope you enjoy the newsletter and appreciate your feedback so please email us at mary@mvpvisuals.com |
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Written by Mary Dykas - MVP Visuals, LLC |
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